Planning & Strategy
It might be a bit of cliché but knowledge is power. If you have an exciting new announcement, be it about the company or a new product then you will be bursting to tell every man and his dog.
However this can often take a lot of time, energy and budget so you need to ensure you’re talking to the right people. If you know who your customers are, how to get in front of them, what they read, what websites they look at, who their key influencers are, what problems they have that your product could solve, what football team they support (believe us it has been done), then you are in a much better position to send clear targeted messages to them about your company.
ID:PR will work closely with your team to establish a considered, informed and clear approach which will have your phones ringing off the hook.
Interdirect PR can help you to:
• Define your PR goals
• Understand how PR fits into your overall communications strategy
• Stay ‘on message’ - be clear on the key messages you want to get across
• Communicate with your audience
• Measure your success